People Who Know How To Move Your Business Forward
We are battle-tested marketing professionals working together as a new-breed of marketing consulting firm - lean, fleet-of-foot and skilled at providing guidance and training at both strategic and tactical levels. All of us have been in the hot seat for measuring marketing’s contribution and proving marketing’s value to the business.
We've spent the majority of our careers in senior-level marketing positions within business-to-business companies of all sizes. We understand the internal dynamics of early-stage companies, global corporations, and everything in-between. Our industry experience spans dozens of segments within these industries:
- Financial Services
- Health Care
- Medical Devices
- Professional Services
- Software (packaged and enterprise)
After just one meeting with VisionEdge Marketing you'll notice our style is collaborative, no-nonsense, outcome-based, metrics-driven and customer-centric. Just the way marketing should be.
VisionEdge Marketing's Strengths that we bring to our customers:
- Effective Flexible, Scalable Methodologies
- Breadth of the Team's Experience; Multiple Perspectives
- Reputation for Performance
- Provide High Value
- Customer Referrals
Jobs at VisionEdge Marketing
Our President and Co-Founder – Laura Patterson
Laura Patterson's career nearly spans 30 years of marketing and sales and she currently serves as the President of VisionEdge Marketing Inc. Laura’s expertise and experience reflects the company’s focus on improving marketing performance, effectiveness and efficiency, marketing and sales alignment. Prior to VEM, Laura served nearly 14 years at Motorola, Inc. While at Motorola, Laura also championed and implemented the idea of institutionalizing a world-wide brand building and customer advocacy initiative, known as Powered By Motorola, and created some of the initial metrics and dashboards used by the microcontroller business.
In addition to VEM and Motorola, Laura served at the marketing helm for an enterprise software company, Evolutionary Technologies, where she helped reposition the firm, utilized her customer loyalty expertise to develop of a software tool for the financial services industry while at Alex Sheshunoff Management Services.
Author of dozens of published marketing and branding articles and the books Gone Fishin' and Measure What Matters, Laura has served on several non-profit boards, provided programming for professional organizations such as the ANA and BMA and has served as a guest lecturer at various universities, including the University of Texas at Austin, Stanford University, Truman State University and Purdue University. She was recently accepted in 2008 into the Cambridge Who’s Who among Executives, Professionals and Entrepreneurs.